We are based in
Lancaster, PA and
work remotely.

LANCASTER
12:00:00 PM
GMT−4 · EDT

We are based in
Lancaster, PA and
work remotely.

LANCASTER
12:00:00 PM
GMT−4 · EDT

We are based in
Lancaster, PA and
work remotely.

LANCASTER
12:00:00 PM
GMT−4 · EDT

We are based in
Lancaster, PA and
work remotely.

LANCASTER
12:00:00 PM
GMT−4 · EDT

Boss 429

Collector Show Book

An 8-page book for a private collector to showcase his 1969 Ford Mustang Boss 429 at car shows, covering the history, engineering, and performance of one of Ford’s rarest muscle cars.

Client

Private Collector

Deliverables

8-Page Saddle-Stitched Publication

Services

Editorial Design

Print Design

Typography & Layout

Boss 429

Collector Show Book

An 8-page book for a private collector to showcase his 1969 Ford Mustang Boss 429 at car shows, covering the history, engineering, and performance of one of Ford’s rarest muscle cars.

Client

Private Collector

Deliverables

8-Page Saddle-Stitched Publication

Services

Editorial Design

Print Design

Typography & Layout

Boss 429

Collector Show Book

An 8-page book for a private collector to showcase his 1969 Ford Mustang Boss 429 at car shows, covering the history, engineering, and performance of one of Ford’s rarest muscle cars.

Client

Private Collector

Deliverables

8-Page Saddle-Stitched Publication

Services

Editorial Design

Print Design

Typography & Layout

The challenge

The publication needed to communicate the car’s history and engineering while staying short enough to enjoy at a show, as an extension of the vehicle.

The solution

Rather than treat the project as a brochure, we approached it as an editorial publication inspired by automotive magazines.

The results

The final book became a premium publication displayed alongside the vehicle, giving readers the history and context behind what makes the car rare and special.

The challenge

The publication needed to communicate the car’s history and engineering while staying short enough to enjoy at a show, as an extension of the vehicle.

The solution

Rather than treat the project as a brochure, we approached it as an editorial publication inspired by automotive magazines.

The results

The final book became a premium publication displayed alongside the vehicle, giving readers the history and context behind what makes the car rare and special.

The challenge

The publication needed to communicate the car’s history and engineering while staying short enough to enjoy at a show, as an extension of the vehicle.

The solution

Rather than treat the project as a brochure, we approached it as an editorial publication inspired by automotive magazines.

The results

The final book became a premium publication displayed alongside the vehicle, giving readers the history and context behind what makes the car rare and special.

Project constraints

01

Page Limit

The entire story had to be told in 8 pages.

01

Page Limit

The entire story had to be told in 8 pages.

02

Specific Use

The book had to work as a quick read at shows and events while still giving automotive enthusiasts enough detail.

02

Specific Use

The book had to work as a quick read at shows and events while still giving automotive enthusiasts enough detail.

03

Premium Feel

The book had to feel like an extension of the car: a collectible in its own right.

03

Premium Feel

The book had to feel like an extension of the car: a collectible in its own right.

04

Tech & Story

The book had to balance storytelling with technical data.

04

Tech & Story

The book had to balance storytelling with technical data.

Design decisions

01

Grid

Every page was built on a modular grid, keeping pages consistent even as the layouts change.

01

Grid

Every page was built on a modular grid, keeping pages consistent even as the layouts change.

02

Typography

Bold, editorial-inspired typography recalls automotive magazines. Large headlines create impact, while a simple body font keeps the text legible.

02

Typography

Bold, editorial-inspired typography recalls automotive magazines. Large headlines create impact, while a simple body font keeps the text legible.

03

Photography

Historical photography shows the car’s origins, while modern images show its significance among collectors.

03

Photography

Historical photography shows the car’s origins, while modern images show its significance among collectors.

04

Print Production

A hardcover book helps ensure it will last during travel while helping it feel unique and special, just like the car.

04

Print Production

A hardcover book helps ensure it will last during travel while helping it feel unique and special, just like the car.

Featured spreads

Spread: contents

01

Contents

A large table of contents sets the visual tone and style.

Spread: American Legend, with grid overlay

02

The Grid

A vertical grid keeps layouts consistent from page to page.

Spread: engine and specs

03

Imagery

Historical photos alongside modern images help put the car’s history in context.

Spread: body built for speed

04

Full Page

Full-page imagery and typography create visual impact while making effective use of space.

Spread: interior

05

Flexible Grid

Grid columns can also combine into larger sections to fill space while staying consistent.

Spread: American Icon

06

Large Headline

Large headlines open and close the book, framing it as a complete experience.

Next project

Station 74

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Next project

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Next project

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